Part 3 · Operate
Carousels
Image sets rendered from templates you control, for Instagram and LinkedIn.
01What it is
Four to ten slides, rendered from your design system at each platform size. The model produces structured content and templates draw it; the model never produces markup.
02Why it exists
Carousels are the cheapest visual channel there is. They are images, they render from HTML at effectively no marginal cost, and they perform on two surfaces.
The bounds are checked at generation rather than at render, because text overflowing its box in an image is a defect nobody can fix afterwards. A clipped word in a carousel is permanent.
03How to use it
- 01Turn on Instagram or LinkedIn and carousels appear as an artifact type.
- 02Approve the rendered slides rather than the text. What you approve is what publishes.
- 03Use the data template only when your numbers are real and dated.
04What good looks like
- You give it
- An idea with genuinely several distinct points, rendered on the list template.
- You get
- Six slides: a hook, four numbered points and a close with one ask, at 1080×1350 and 1200×1500.
- Why
- The list template suits an idea that is several things. Both sizes render from one content set.
Derived from the rules in the code
05What weak looks like, and what it costs
- You give it
- A single argument forced onto the list template.
- You get
- Slides that pad, and a filler violation on any slide that says nothing.
- Why
- The checker refuses a slide with nothing on it, because a swipe is the only currency the format has.
Derived from the rules in the code