Free kits
The order to do it in, not another list of tactics.
A skill does one job. A kit answers the harder question, which is what to do first and what to ignore until later. Each one is a sequence with honest day counts, the skills that do the heavy parts, and the templates for the parts no skill can do for you. Free, and no email.
The one-person go-to-market kit
~6 weeks · 6 phasesThe order to do it in, the skills that do the heavy parts, and an honest number of days against each phase.
- Say who it is for, badly and fast
- Choose two channels and define a fair test
- Publish before you reach out
- Watch a small number of companies properly
- Reach the few, with the dates attached
- Make it a week you can repeat
The founder content engine kit
~4 weeks · 4 phasesA week that survives your worst week, and the skills that turn one idea into every channel and clear the queue behind it.
- Find what you actually know
- Write one claim for every channel
- Stop the queue from becoming the bottleneck
- Find out which channel deserves the next ten posts