Earn 30% of every payment, for a year, on every founder you send.
Your audience builds B2B products and has to get them in front of buyers. InstinctGTM writes their posts for every channel in their own voice and tells them which companies just changed. When someone you send pays us, 30% of every payment in their first 12 months is yours.
One Operator customer, first year
$3,596.40
Your link
instinctgtm.com/?via=yourname
The short version
The InstinctGTM creator program pays 30% of every payment a customer you refer makes in their first 12 months, on any paid plan. The referral cookie lasts 60 days. Commission is paid monthly once each payment clears a 30-day hold. Accepted creators get a free Growth account, normally $399 a month, for as long as they keep publishing.
What it pays
How much can you earn as a creator?
Every figure here is 30% of our own published price, so it moves when the price does.
| Plan they choose | You earn a month | You earn in 12 months | |
|---|---|---|---|
| Founder$149 a month | $149 a month | $44.70 | $536.40 |
| Growth$399 a month | $399 a month | $119.70 | $1,436.40 |
| Operator$999 a month | $999 a month | $299.70 | $3,596.40 |
Calculator
Run your own numbers.
- Your monthly commission by month 12
- $4,309
- Your first 12 months, total
- $28,010
How it works
How does the creator program work?
Apply
Tell us where you publish and who reads it. We answer every application within 5 working days.
Get your link
Accepted creators get a link with their handle, instinctgtm.com/?via=yourname. It works on every page, so you can point it at the exact page your content is about.
Get paid
A founder clicks, signs up within 60 days and picks a paid plan. You earn 30% of each payment they make for 12 months.
What you are recommending
Why do founders pay for it?
Recommend something your audience can try before anybody asks them for money.
A free plan in two minutes
Your link can land them on a go-to-market plan for their own product, built from their site in about two minutes, with no card.
Try it yourselfEvery channel, in their voice
One idea becomes a post written for each channel they run, in the way they actually write.
How it writesEvidence behind every account
It watches the companies they sell to and says which one changed, with the dated source. Every message waits for their approval.
Why approval is required
Who it is for
Who is the creator program for?
A good fit
- Creators whose audience builds or sells B2B software: founders, operators, marketers and sales teams
- Newsletter writers, podcasters and YouTubers covering go-to-market, SaaS or bootstrapping
- Educators who teach distribution and want a tool to show rather than describe
- Advisors who recommend a stack to the founders they work with
Not a fit
- Coupon and deal sites
- Paid search on the InstinctGTM name
- Cold email or DM campaigns sent on our behalf
Program terms
Creator program terms
The whole agreement, in plain language. When anything here changes, the date below changes with it.
- 30% of every payment from a customer you refer, after refunds and excluding tax.
- Each customer's first 12 monthly payments. Upgrades and downgrades follow what they actually pay.
- Founder, Growth and Operator.
- 60 days from the click. If somebody clicks two partner links before signing up, the last one wins.
- A referral who starts on the free plan and upgrades later still counts, as long as they signed up through your link.
- Monthly. Each payment's commission waits 30 days to clear refunds and failed charges, then goes out once your balance reaches $50. Paid by PayPal or bank transfer through our affiliate platform.
- Earn nothing. That covers your own workspaces and anybody at your own company.
- Say you earn a commission, plainly, before or beside your link, every time you share it. The creator kit has the wording.
- No search ads bidding on InstinctGTM or its misspellings, no domains or handles built on it, and nothing that reads as if we published it.
- To people who chose to follow, read or hire you. No cold email, unsolicited DMs or comment spam carrying your link.
- Describe the product as it is. The creator kit lists what it does not do. A partner who claims otherwise is removed and unpaid commission on those referrals is withheld.
- Either side can end it at any time. Customers you already sent keep paying you until their 12 months are up, unless they came through a breach of these terms.
- Free while you publish about us at least once every 90 days. It returns to Free when you stop, and your commissions keep paying either way.
Terms last changed
Creator program questions
30% of every payment for each customer's first 12 months. That is $44.70 a month for a Founder customer, $119.70 for Growth and $299.70 for Operator, or up to $3,596.40 per customer over the year.
60 days from the click. A founder who signs up inside that window counts as yours, even if they stay on the free plan for a while and upgrade later.
Monthly. Each payment's commission waits 30 days to clear refunds and failed charges, then goes out once your balance reaches $50, by PayPal or bank transfer.
No. Accepted creators get a free Growth account so they can show the product honestly, for as long as they keep publishing about it.
No. Your own workspaces and anybody at your own company earn nothing. The program pays for founders you reach who would not otherwise have found us.
Yes. The free plan drafts 10 posts a month for every channel and shows 3 accounts with their evidence, with no card. It cannot send outreach, which is the line between free and paid.
Yes, on your own content and channels. Not as search ads on the InstinctGTM name, and never as cold messages.
The customer link is for anybody with an account and gives 100 bonus actions to each side. The creator program pays cash and needs an application. One new customer earns under one of them, not both.
Yes. The FTC Endorsement Guides require it in the US and we require it everywhere. Put it before or beside the link, never at the end. The creator kit has the wording.
Apply
Apply to the creator program
Two minutes. We answer within 5 working days, from hello@instinctgtm.com.
Get paid for a year on every founder you send.
Applications take two minutes. We answer within 5 working days.