AI go-to-market for founders doing their own distribution
Hire GTM agents that run your go-to-market.
Paste your website. They build your plan, write for every channel in your voice, and show you what worked.
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The gap
Funded startups hire a team for this.
What a startup GTM team does
Watches what lands. Doubles down every week.
What you can do alone
Some of it, some weeks, until the build gets busy and everything goes quiet.
15 of 15 running
- X
- YouTube
- TikTok
- Newsletter
- Blog
- Communities
- Accounts
- Events
- Directories
- Podcasts
- Partners
You don’t need more tools. You need the team.
How it works
Three steps. You do the first and the last.
Paste your URL.
InstinctGTM reads your business and builds a GTM plan in about two minutes.
What you type https://yourcompany.com- Home, pricing, careersread
- What you sellwritten down
- Who buys itwritten down
The agents get to work.
They write for every channel in your voice, watch companies for the signs they are ready to buy, and draft outreach with the proof attached.
What arrives Posts in your voice
within minutes
Accounts where something moved
this week
A draft for the right person
when the evidence is there
You approve, and see what happened.
One place to approve what goes out, and a clear account of what was tried and what worked.
Week six, one venture 6 conversations · 24 actions · no cost
more3 conversations · 4 actions · no cost
more1 conversation · 90 actions · $140 each
less2 conversations · 11 actions · no cost
held
Illustrative numbers. Your own scoreboard reads the same way and uses your outcomes.
Meet your team
A team of agents, each with one job.
Each one hands you something you can check. These are the shapes, with invented names.
The writer
Drafts posts and messages in your voice, and throws out anything that reads like a machine wrote it.
Drafted this morning
- Most onboarding is built for the person who already decided to buy.
- Three changes in one quarter is a decision somebody already made.
The watcher
Tracks companies for hiring, pricing and product changes that mean they may be ready to buy.
Halcyon, three changes
- 17 SepPricing page changed
- 22 SepHiring a Head of Growth
- 30 SepRaised a Series A
The researcher
Reads what the person you are about to contact has said and published recently.
Said on a podcast, 26 Sep
“We are rebuilding onboarding before we hire more sales.”
Maya, Head of Growth at Halcyon The scout
Finds the directories, communities, podcasts and events where your buyers already are.
Found this week
- DirectoryYour category on a software directory
- CommunityWhere your buyers ask questions
- EventWhere three watched companies are speaking
The critic
Checks every message against its evidence, and every post against your rules, before you see it.
Checked before you saw it
- Raised a Series A on 30 Sepsource attached
- Closed a $40M Series Bno source, sent back
The allocator
Moves next week’s effort toward whatever worked, once there are enough results to tell.
Next week
- LinkedIn postsmore
- Newslettermore
- Cold emailless
Illustrative examples. The companies and people are invented; the shape is what each agent produces.
What they won’t do
The rules they work under.
They never send anything until you approve it.
Every message and every post waits in one queue. No plan or setting removes the step.
They never make up a reason to write.
Every claim about a company traces to dated proof you can check.
They never log in as you or take over your browser.
The browser companion only reads and prepares.
They never hand you a draft full of AI tells.
The gate throws those out before you see them.
What waiting for you looks like
Your week of content, approved in one sitting. On channels with a publishing API it goes out on your cadence; on the rest you post it and mark it done.
Anything caused by something that happened after you approved, like a company moving or a reply arriving, is drafted then and waits for a new yes. Approving an outreach draft is what sends it.
That’s why you can let them work.
Price
Priced against the hire, not the software.
Free writes for every channel within a monthly limit and cannot send. Founder adds sending from your own mailbox. You approve every message on every plan.