It writes in your voice from the questions clients ask you, keeps the people who know your work in touch at a pace that does not wear them out, and asks you before anything goes out.
The short version
For an independent consultant, InstinctGTM keeps new work coming while client work fills the week. It turns the questions clients ask you into posts and a newsletter in your own voice, because people hire a consultant whose judgment they have already seen. It reminds you who in your network you have not spoken to, drafts the note, and watches the companies you would like to advise for the change that makes them need help. You approve every post and message before it goes.
An example plan
For an independent consultant who advises finance teams, with one goal: have the next engagement agreed before this one ends.
01LinkedIn presence
30-day clockStarts in week 1
People hire a consultant whose judgment they have already seen at work, and posts in your own voice show it.
How this channel runs02Warm network
30-day clockStarts in week 1
Most consulting work comes from people who know you, and asking them at the right pace keeps that path open.
03Newsletter
90-day clockStarts in weeks 2 to 3
A regular letter keeps you in mind for the week a reader needs help, which is rarely the week they first read you.
04Podcasts
90-day clockStarts in month 2
A guest spot lets a whole audience hear how you think, which is what a consultant sells.
Questions people ask
Mostly through people who already know them, and through being seen to think clearly in public. Both stop when a project fills the week. It keeps both going: posts in your voice from the questions you answer every day, and a gentle note to the people you have not spoken to in a while.
It learns your voice from your own writing and scores every draft against it before you see it. You edit or reject anything, and it learns from the edits.
Only when it is about the company. A note that mentions the new head of finance they just hired, or the system they are moving to, is worth sending. It drafts that kind, from your own mailbox, and you approve each one.
Where it stops
The time it takes to read and approve what it drafts. Each channel in your plan says how much time it needs from you each week before you approve it.
Yes. It drafts each issue in your voice from what you have been posting and the questions clients ask, and you approve it before it goes out.
It helps, because it reads your site to learn what you sell and who buys it. Without one, you answer a few questions instead.
Paste your site. In one sitting you have drafts in your voice and the accounts where something moved.